Studentstreet - Aug 1999

Challenge:
Studentstreet was a web portal for college students to find and exchange information about their school and surrounding community. Their logo needed to be eye-catching and work well on a variety of mediums.

Solution:
This play on a street sign really appealed to 18 - 25 year olds and helped create a feeling of student ownership. The bright color and modern type treatment grabbed students' attention and looked great on everything from keychains to mouse pads, t-shirts to business cards.