eFotoXpress - Nov 2003

Challenge:
Rebranding their compression software for a retail audience, eFotoXpress needed a compelling logo and accompanying print pieces to get their audience's attention.

Solution:
We designed a logo which highlights the software's application: digital photography. The bright color and eye-catching illustration works well on its own as an icon or as part of the brand mark. The print pieces are destined for software retail, and convey the advantages of eFotoXpress quickly and clearly.